It would be extremely valuable for business if you can get into the pack.
But there’s a bunch of terms that are also ranking in positions 4 to 10. In the local finder results, you can get a number of terms ranking in positions 1, 2, and 3 That means they’re actually in the local pack. It is really valuable for identifying specific optimization opportunities. By analyzing rankings and traffic, you can measure the impact of your SEO efforts, identify strengths, weaknesses, and practical solutions to optimize your SEO. You can identify optimization opportunities.Īnother question that rank trackers can help you answer is, what terms are we ranking well for? You can also make comparisons. It is essential to monitor your position regularly and establish alerts.Ī technical update, new links (backlinks), Google algorithm update, or content on your website, maybe the cause of a rise in your ranking #4. You can measure the evolution of your ranking position.Įverything changes very quickly on SERPs (search engine results pages), so you need to be vigilant. So, it may be easier to move from position 18 (on the second page) to the first page, rather than being ranked on a keyword that does not appear in the first 10 pages of Google. Thus, it is important to note that keyword positions affect optimal prioritization on the search engine. You need to shortlist and choose the most suitable one.Īfter knowing your ranking with tools, you can see some data like search volume, average ranking, how your competitor doing, the search volume, etc. The thing is, you do not have time to optimize all the keywords you have generated for your business. You can determine the right keywords to optimize.įor each keyword, your ranking could be high or might also be low. So rank tracking can help you demonstrate the benefits you’re giving to your clients or the impact of SEO work you’re doing in-house. We’ve done all this SEO work, and this is where you are today. If you’re an agency, you can say, this is where your rankings were when we started doing all this SEO work.
The first question that rank tracking can help you answer is, are we generally trending up? Or are we generally trending down? Rank tracking software works wonderfully to show you this. On the first page alone, the first five organic results account for 67.60% of all the clicks. You can have a snapshot of how Google thinks your content measures up. These are some of the benefits that a rank tracking tool can help you. You need to collect your rankings for each keyword to create the right strategy for optimization. But before that, you need to do one thing: Know your ranking. Thus, 57% of marketing executives say that on-page content development was the most effective SEO tactic, which includes optimizing your keywords. You might have known that there’s a lot of work involved in SEO. That means the higher you rank, the more traffic you can get to your business. The truth is the top page listed in a Google search has an average click-through rate of 32%. Get started! Why do you need to track your rank?
You can also know how to choose the relevant keywords to track and optimize in this article. Let’s find out which one is suitable for you. Since there are a lot of tools on the market, I have collected the best 7 rank tracking tools here. That is why you need to use tools for rank tracking to check the rankings of your web pages.
However, it’s nearly impossible to track the rankings of your pages manually. The purpose of this is to understand exactly which keywords you rank on, and which page of Google your website is currently positioned on.īy tracking your search engine rankings, you can also find opportunities to improve your SEO. The first thing to do before setting up a relevant SEO strategy is to accurately assess your website’s current ranking.